Media Information

Newsroom
Welcome to Cancer Support Association (CSA) Newsroom. This section is designed to be a one-stop shop for media. Here you will find information and press releases on cancer research, alternative health, as well as CSA activities and special events to help you prepare stories and articles. The CSA Communications team is happy to assist you with your requests, so please send an email or phone [0061] 8 9384 3544.

Research
CSA promotes cancer researchers doing ground-breaking work in emerging non-mainstream cancer therapies. At present, our website's Research facility is primarily dedicated to cancer treatment with low-dose phenothiazines, with special reference to Promethazine. This is based on the outstanding work by Dr Robert Jones, a leading and well-published cancer researcher and London based bio-chemist.

Events
CSA hosts some high-profile fundraising events including CSA Challenge Week, themed Charity Balls, and an annual Wellness and Healing Day as well as Fundraisig Appeals. CSA also brings high-profile and sometimes controversial guest speakers and integrative cancer specialists to Perth for public programs.

Press Packs
CSA has specially prepared press packs which will provide you with general information about Cancer Support Association, and specific information about special events.

Media Distribution List
Make sure you keep up-to-date with the latest media announcements. If you are a representative from a media organisation, please send an email including your name, title and full contact details to be included on our media distribution list.

Logos
If you need to use a Cancer Support Association logo we have several available for download. Only companies which have applied for endorsement by CSA and have approval in writing may use the 'Endorsed by CSA' logos.

Press Release

Saturday 25 July 2009 (12.01am)

The views of 205 cancer patients on key aspects of life have been surveyed and compiled in a research document called "Live Life Now."

The study, conducted during June/July 2009 by the Cancer Support Association and Wire Surveys, asked the 205 respondents 25 questions relating to the important aspects of life - the main theory behind the research is that a cancer diagnosis puts a lot of life's important aspects into focus, and that this information can be used as a sort of "self help" guide for non-patients who are caught up in the daily grind.

The results reveal some interesting insights into life, covering health, lifestyle, relationships, death, and general elements to living life. Of the 25 questions, some of the most interesting findings include:

  • 94.1% agreed that life was better with lots of love, rather than money (2.9%).
  • 62.9% believed in euthanasia.
  • "Friends and family" was cited as the main element which helped sufferers through their toughest periods.
  • 87.8% agreed that positive thinking makes an enormous difference in our quality of life.
  • "Have the courage to be yourself" ranked first (42.4%) when asked "What advice would you give your old self (before diagnosis) about life?"
  • 59% agreed that "To love, and enjoy the act of living" was the meaning of life.
  • For those of us who complain about the "daily grind", many participants suggested we visit an oncology ward of a hospital to be more thankful for being able "to grind".
  • 49.8% said worrying was "a total waste of time and energy."
  • "Living in the moment" was recurring advice in various areas as being beneficial for living life, and "The Bible" was the number one ranked book that helped patients through tough times.

Dr Peter Daale, Chief Executive Officer of the Cancer Support Association of WA, says: "The survey respondents clearly tell us that a cancer diagnosis poses a serious health challenge and is 'life changing', affecting perceptions of self, family relationships and our concept of 'future'. Those who take up the challenge show us courage, hope and a new profound understanding of what the core values and treasures of life are, such as love, family and a gratefulness for the good things we have and experience on a daily basis, rather than focusing on the things we have not."

Dr Daale continues: "Although not a surprise, the message that faith, spirituality, introspection and a positive attitude remain essential to a life lived well, and with compassion for others is very significant."

The "Live Life Now" research project was the concept of Wire Surveys researcher Richard Calautti. Of the study, Richard Calautti says: "We were amazed at the honesty and openness of all participants throughout the research period - their stories, insights and comments were so powerful and inspiring, and feature heavily in the final report summarising results."

The final report can be downloaded at www.wiresurveys.com,
or www.cancersupportwa.org.au

** ENDS **

MEDIA INFORMATION
For further information, please contact Richard Calautti at email richardc@wiresurveys.com

Richard Calautti (Wire Surveys) and Peter Daale (CEO, Cancer Support Association of WA) are available for interviews.

'Live Life Now: A Survey of the Attitudes and Opinions of Cancer Support Association Members Living with Cancer' July 25th 2009